Do you have experience developing comprehensive, enterprise content strategies for complex technical products? Have you used data and analytics to understand and optimize content performance? Are you a skilled project manager who uses customer impact to prioritize your work? If so, you could be a great match for our team! The Technical Content Experience (TCX) Content Strategy team is looking for an experienced Senior Content Strategist to shape the strategic vision of technical content at AWS.In this role, you will be responsible for synthesizing data, user research, and industry best practices to create scalable content strategies that align with customer needs, business goals, and emerging industry trends. To help our organization transition from unstructured to structured content, you will define technical content patterns designed to help all AWS customers understand and use AWS products and features. By collaborating cross-functionally with product managers, user researchers, designers, engineers, technical writers, marketing leaders, and subject matter experts, you will ensure the content strategy is tightly integrated with the overall user experience and supports our strategic objectives.This is an exciting opportunity to join a dynamic, customer-obsessed team and shape the future of technical content at AWS.Key job responsibilities-Develop inclusive and scalable technical content strategies: Develop and evolve content strategies that align content with customer needs and organizational goals.-Manage resources to enable consistent content: In collaboration with other Content Strategists, create and manage a centralized Content Pattern Library and content model. These resources document standardized content structures, templates, and guidelines that ensure consistency across all AWS technical content.-Create taxonomies and metadata schemas: Develop taxonomies and metadata schemas to enable intuitive content organization and efficient content discovery.-Analyze and optimize content performance: Analyze data and user research to understand where content is and isn’t meeting customer needs, then use these insights to enhance content strategy guidelines and best practices and inform the team’s roadmap.-Advocate for consistency: Partner cross-functionally to understand how our content fits into the broader ecosystem and, where needed, drive projects to align content offerings to promote a consistent experience for customers.-Define the content strategy for new product experiences: Collaborate with product managers, designers, user researchers, engineers, and technical program managers on strategic product initiatives around content experience, content navigation, and content management.A day in the lifeAs a Senior Content Strategist on the TCX Content Strategy team, your days are filled with a variety of strategic and hands-on responsibilities. You might start your morning reviewing customer feedback and content analytics to understand how content is performing across multiple channels. Drawing on your deep understanding of customers, you’ll identify emerging content needs and ways we can scale our content strategy to better support customers. Throughout the day, you'll collaborate with Product, Engineering, and Technical Writing teams, providing guidance on content architecture, taxonomy, and modeling to ensure a cohesive, customer-centric experience. The dynamic, cross-functional nature of this role is what makes it so rewarding as you work to shape the future of technical content at AWS.About the teamThe TCX Content Strategy team exists to ensure every piece of AWS technical content delivers a predictable, high-quality experience that is aligned to customer needs and business outcomes. We achieve this through rapidly prototyping new content ideas, setting quality standards and processes to maintain consistency, designing consistent content patterns, and evolving our AWS technical content strategy based on data and customer feedback. By bringing together these different content capabilities, the TCX Content Strategy team works to provide exceptional technical content that helps customers successfully understand and use AWS products and services.About AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. This team is part of AWS Utility Computing: Utility Computing (UC) AWS Utility Computing (UC) provides product innovations — from foundational services such as Amazon’s Simple Storage Service (S3) and Amazon Elastic Compute Cloud (EC2), to consistently released new product innovations that continue to set AWS’s services and features apart in the industry. As a member of the UC organization, you’ll support the development and management of Compute, Database, Storage, Internet of Things (Iot), Platform, and Productivity Apps services in AWS, including support for customers who require specialized security solutions for their cloud services.BASIC QUALIFICATIONS-5+ years of proven experience in content strategy, preferably in an enterprise and/or technology company-Ability to analyze data and user research to drive content strategy recommendations-Solid project management skills with experience overseeing the content lifecycle; ability to manage multiple projects and make appropriate tradeoffs to meet deadlines.-Strong collaboration and interpersonal skills, with the ability to work effectively with cross-functional teams
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