The Amazon Business Global Marketing team is seeking a dynamic and experienced Sr. Lead Development Manager who will spear-head registration, activation and engagement efforts of new customers within new program launches. This role will work closely with Global Growth Marketing, Sales and global BPO agencies to develop and implement GTM acquisition and engagement plans. The ideal candidate has a passion for technology, and a successful track record of leading complex projects to acquire and onboard new customers in the Commercial and Public Sectors. They also possess an expertise in inside sales management and strong project and program management skills for success in this role.
Key job responsibilities
• Manage a team of remote Lead Development Representatives (LDRs) to attain daily activity metrics of inbound, outbound calls, decision makers contacts and qualified leads.
• Refine and Implement new projects charters, Standard Operating Procedure (SOP) in coordination with Growth Marketing, Sales and External agencies.
• Oversee program execution including deliverables, scheduling, leadership, and timely delivery across multiple and concurrent workstreams in coordination with external agencies.
• Train team on calling and prospecting skills and continuously monitor their performance.
• Drive targets for new account acquisition, activation and adoption across the Customer funnel.
• Travel both domestically and internationally to EU (20% of time) to support expansion of our Europe business.
BASIC QUALIFICATIONS
- Bachelor's degree
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience leading go-to-market for consumer software or hardware product launches
- Highly proficient in CRMs (Salesforce), Sales Engagement, MS Excel and BI tools.
PREFERRED QUALIFICATIONS
- MBA
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting
- Understanding of marketing lead management funnel and demand generation processes.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.